Resources

Driving Marketing ROI Webcasts

AG Salesworks presents a series of webcasts designed to highlight the viewpoint shared in Peter Gracey's eBook on Driving Marketing ROI, These webcasts will share our thoughts and perspectives on sales prospecting and lead generation.

The first webcast, entitled Perspectives on Teleprospecting in relation to Driving Marketing ROI, features one of AG Salesworks' Implementation Manager's, Ilona Jazdowska.

Ilona will cover the following in this webcast:

  • Do you know what your value proposition is?
  • Do you know who your ideal target audience is?
  • Do you know the implications of a great marketing list?

The second webcast in this three part series, entitled Perspectives in Teleprospecting - A Qualification Strategy, features two of AG Salesworks' Implementation Manager's, Nicole Puddester and Jaime Miller.

Nicole and Jaime will cover the following in this webcast:

  • Do you have a pre-call plan?
  • Are you concisely stating the purpose of your call?
  • Do you know who to target?

The third webcast in this three part series, entitled Perspectives in Teleprospecting - A Closed Loop Strategy, features one of AG Salesworks' Directors of Client Services, Lindsay Roberts.

Lindsay covers the following in this webcast:

  • Defining the "Closed Loop"
  • What is the standard follow up plan for each qualified opportunity?
  • How will sales provide you with feedback on the overall quality of each oppportunity?