Sales Prospecting Perspectives

#ProspectingChat: Sales Messaging with John Golden of PipelinerCRM

Posted by Allison Tetreault on Thu, Oct 2, 2023 @ 09:30 AM

Who's excited for this month's #ProspectingChat? Over at AG Saleswork's Twitter account, we'll be sharing inside sales messaging do's and don'ts for your team. We'll also be welcoming special guest John Golden, CSO of Pipeliner CRM, to discuss his experiences and tips Here are some details about today's Twitter Chat:

Date: Thursday, October 2, 2023
Time: 1:30 PM EST / 10:30 PM PST
Hashtag: #ProspectingChat
Topic: Sales Messaging
Special Guest: John Golden

Today's focus will be on how to optimize messages for email, voicemail, and social prospecting to receive a higher response rate and more engagement. We'll ask for your examples of faux-pas messaging and of stellar, helpful messaging. We'll analyze specific apps or software for tracking the effectiveness of these messages and ask you what your favorite tool is and why. It should be a jam-packed chat today, so mark your calendars, and we'll see you there! 

To prepare, here are today’s questions. We encourage you to write down your answers beforehand. If you can't attend the Twitter chat, but would still like to add to the conversation, feel free to tweet at#ProspectingChat any time or comment here. 

Q1: How can you optimize your email messaging to receive more responses and offer the best value? 

Q2: Give us an example of a good subject line for inside sales. What best practices do you find most successful? 

Q3: How much do you know about the CAN-SPAM Act and CASL? What advice would you give to people just learning? 

Q4: What email analytics app or software do you recommend? Why? 

Q5: What are some strong words to use in a call-to-action, be it an email, voicemail or social message? 

Q6: What is most important to keep in mind when crafting inside sales messages for prospects on the phone? 

Q7: How do you analyze voicemail messages for effectiveness? What are some ways you can train yourself to leave better VMs? 

Q8: How can you research which social channels your prospects are using the most? 

Q9: Reps who use social selling are 50% more likely to meet or exceed quota. What is your advice for social selling on LinkedIn? 

Q10: What is your favorite Twitter analytics tool and why? What about LinkedIn?

A quick overview: #ProspectingChat focuses on issues that sales, marketing, IT and tech leaders want to discuss. Each chat lasts 1 hour long. For those of you who are new to Twitter Chats, you must have a Twitter account to participate. You can join our Tweet Chat room, which allows for automatic feed updates and hashtag inclusion. Other tools to monitor the discussion are: HootSuite, Twub, TweetDeck and of course, Twitter itself. #ProspectingChat will be held every other Thursday at the same time, and the transcript will be available on Storify shortly after.

We hope you can join us today at 1:30 PM EST / 10:30 AM PST for #ProspectingChat!

The Inside Sales Messaging Toolkit

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Allison Tetreault is the Marketing Content Coordinator at AG Salesworks. She writes, designs and promotes new marketing content every month, monitors and produces updates for social media networks, gathers important data for marketing and sales efforts, and maximizes the potential of content marketing efforts.

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Tags: Social Selling, Email Prospecting, Voicemail Prospecting, B2B Inside Sales, Sales Messaging

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