Sales Prospecting Perspectives

I like to think that I have a few key tools in my prospecting toolbox. The most important one could very well be our CRM, which at AG is Salesforce.com. It allows those of us with slight OCD to breathe easier, since we can plan days and weeks of tasks and reports ahead of time while being able to sift through old campaigns and review information with a few simple clicks. I don’t know how sales firms could operate without an automated CRM. It allows prospecting to go smoothly and it allows inside sales reps to hit the phones and make touches on many companies and prospects every day.

Happy Friday, Sales Prospecting Perspectives readers! We're going to continue to feature excellent content on Fridays from marketing and sales blogs across the Internet, as well as recap our own blog posts from this week. Enjoy! 

Sales Prospecting Perspectives is pleased to bring you a guest post from Lisa Fugere, Content Marketing Strategist at Radius Intelligence a company that offers sales prospecting software powered by big data. You can find her on Google +!

As a neighbor to the Radius sales team, I overhear a lot of phone calls. I was recently going about my business when a sales rep halfway through his first week of his first sales job slammed down his phone in such frustration that a few rogue papers flew off his desk.

There is more to teleprospecting and B2B cold calling than a lot of people might think. There is a method to the madness; you don’t just sit down at a desk one day, pick up a phone, and make some dials. There are multiple campaigns to work on simultaneously, and in order to stay organized, we have to use lead statuses.