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One of the first things we train new hires on is how to navigate a list in Salesforce. The reasoning behind doing this in the beginning of training is because Salesforce is something inside sales reps use every day. Knowing how to work a list will help you pass qualified leads easier than calling straight down a list of hundreds of names.
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There is more to teleprospecting and B2B cold calling than a lot of people might think. There is a method to the madness; you don’t just sit down at a desk one day, pick up a phone, and make some dials. There are multiple campaigns to work on simultaneously, and in order to stay organized, we have to use lead statuses.
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