Weekly Recap Sales Prospecting Perspectives week of July 26th
Happy Friday Everyone!
Hope you all had a great week. We had some great blogs this week from Chris Lang, Craig Ferrara, Peter Gracey and Ilona Jazdowska. Find out whether your Sales Executives have the “IT” factor, how blogging has made Craig a better Inside Sales Manager, interesting points on good subject lines, and the importance of making sure your prospecting efforts are geared toward your target audience!
Before I get started, as always I’d like to note a great article I found this week:
Ron Karr’s Business Development Blog talks about voicemail messaging and how to leave Voice Mail Messages that Generate Call Backs. It’s a great piece as it discusses the importance of being aggressive, to the point, and mixing it up when leaving those messages. Each voicemail is different so make sure you are letting them know that you truly WANT them to call you back.
Monday, July 26th
Do Your Sales Executives Have The "IT" Factor?– Chris Lang as always, manages to relate his sales experience to that of his personal life. He offers a great analogy on how even at the age of three his nephew exhibits the “IT” factor, and how that character trait is important in a Sales Executive.
“I’ve been reading a lot of discussions on LinkedIn about what makes a great sales person. I see most of the same words time and time again to describe good sales executives, “Hard working, money motivated, honest, direct, and personable”, to name a few. While all of these are undeniable characteristics of a good sales person, I feel that the biggest factor is often left out, the “IT” factor. “IT” is what the best sales reps have in them and “IT” is hard to find. “IT” is the difference between a rep that makes quota and a rep that crushes the number quarter after quarter.”
Tuesday June 27th
Blogging Has Made Me A Better Inside Sales Team Manager! – Craig Ferrara discusses how despite his original thought of blogging being more for the Marketing team, it’s helped him grow as a Sales Team Manager.
“As I was looking back at all of the AG blogs over the past year, there were a few concepts discussed that are not always being put into action as regularly as I would like. This process, I’ve discovered, has also been a great way to self police myself and others I work with. Again, it’s great to talk about all of this in theory but if you are not putting it to practice then what’s the point? Practice what you preach baby!”
Thursday July 28th
The Best Email Subject Line For Teleprospecting I've Seen Yet. - Pete Gracey came across a great email subject line this week which triggered his inspiration in this week’s blog on how critical something as simple as a subject line can really be…
“I'm a big believer in subject lines driving the success of your emails. Your content means NOTHING if you don't first get the prospect to open the email. One of my old school favorites was "follow up: Pete from AG Salesworks". That one always seemed to at least peak people's interest in terms of "what is this guy following up on"? or "do I know Pete"? Either way, they opened it more often than not. Hopefully my content was up the task and they became opportunities for us, but that is a blog for another day.”
Friday July 29th
Are Your Teleprospecting Efforts Targeted To Your Audience? – Ilona Jazdowska discusses the importance of making sure you’re not sending out the same kind of messaging for every prospect.
“We all play the sales game, and we all acknowledge that a lot of the success comes from reaching out to as many people as possible. Don’t shoot yourself in the foot by sending a generic email with no relevance to the role of your prospect. Taking the time to customize your messaging to the specific needs of that department demonstrates the research done on your part and your sincere interest in making their job easier.”
That about covers it! I hope you all have a great weekend! See you Monday!